Online Casino Coupons

Bonuses are part and parcel of online casino play. Find out how they work and how players benefit from them right here.

Online casino bonuses play a major part in how an online gambling site promotes itself. Offers of 100% first deposit welcome bonuses, bonuses for referring a friend, receiving a cash reward for earning a certain amount in loyalty points, are all commonly used to attract new players and encourage existing players to keep coming back.

Why Do Online Casinos Offer Bonuses?

The online gambling domain is still a relatively young industry. Internet gambling is still banned in many major countries including the United States. It has only really become popular in the last decade and many people still have reservations over gambling for real money online.

So given the anxieties people have regarding online play with real money, it makes sense for online casinos to offer a marketing incentive to lure new players to their site. Online gambling companies need more than an advert to attract new players to their site so offering a welcome bonus or a first deposit bonus is the best method to adopt.

There is also the aspect of competition. The online gambling industry has never been so intense and the market is more aggressive than ever with more casinos fighting for supremacy online than ever before. So not only do they need to rise above their rivals to attract new players but they also need to seem like a more appealing site.

What Sort of Bonuses Are There?

Online casinos can offer all varieties of bonuses. These differentiate from casino to casino. The most popular bonus is arguably the Welcome Bonus. This will usually consist of a new player being offered a certain amount of money when they join up with a new account at the online casino, depending on how much their first deposit is. Some sites do not even require a deposit and will deposit start off funds into the new player's account immediately. More often than not in these instances there is a stipulation that the player must bet the free funds a certain number of times before being able to withdraw the funds.

Some sites will offer a match bonus. This can vary depending on the site but they can offer a percentage match bonus on deposits up to a certain value. This is an attempt to get existing players to keep putting money into their accounts.

Free spins or free play at the tables or slots is another bonus on offer. Again, this usually requires the player to wager whatever winnings they make from the free play a certain number of times before winning but it is still an effective marketing technique to get new and existing players involved in certain games. Check out NetEnt casino bonuses and video slots as an example.

Freerolls are a popular promotion with online poker rooms. These are free tournaments that often act as a ladder to a larger buy-in tournament. Instead of having to pay the buy-in costs for the tournament, players can entered the feeding freeroll tournament and attempt to qualify for the tournament that way. The free play gets the players to the site and is a very sufficient marketing ploy.